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STEM Café: Retail Renaissance: Virtual Reality, Omnichannel Retailing and Other Emerging Trends in Shopping

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Name: STEM Café: Retail Renaissance: Virtual Reality, Omnichannel Retailing and Other Emerging Trends in Shopping
Date: December 11, 2018
Time: 6:30 PM - 8:30 PM CST
Event Description:
Shopping today is changing at the rate of technological innovation. Omnichannel retailing creates a seamless customer experience with an integrated app, website and brick-and-mortar store. Amazon Go is revolutionizing retail by developing a store where a phone can be used to enter, shop and check out with no sales associate. With virtual reality dressing rooms, shoppers will soon be able to try on outfits without having to get undressed. What do these and other changes mean for customers and employees? Find out more at the next STEM Café with Samantha Gibson, an NIU marketing instructor with 20 years of experience in the retail profession.
Location:
Eduardo’s Mexican Restaurant 206 E. Lincoln Highway, DeKalb, IL 60115
Date/Time Information:
Tuesday, Dec. 11, 2018 6:30–8:30 p.m.
Contact Information:
For more information, contact Judith Dymond at jdymond@niu.edu or 815-753-4751.
Fees/Admission:
This event is free and open to the public. Food and drink available for purchase.
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